How to drive more traffic to your fitness blog

by justin on November 26, 2008

Traffic.  It’s kinda like sex, everyone seems to just want more of it (and we all want GOOD traffic, not one-shot junk :)

If you have GREAT content, getting traffic is much easier.  People will be more more inclined to link to you if you’re putting out solid content that stands the test of time.

Here are my top five strategies for driving continuous traffic to your blog…

1.  Create killer flagship content

  • Flagship content is content that will be great a year from now.  It’s a source, or guide or something similar that people will want to continuously check out.  You should focus on making 2-3 flagship content pages.  These will probabaly take you a while to make, but they are WELL worth it.  It’s not just like writing a 500 word article.  Here are some good examples of flagship content…

2.  Connect and help out other bloggers

  • If you want to get traffic to your blog, you need to connect with other bloggers. Comment on their blogs, send them an email, and help them out in any way you can.  An average writer with average content who knows 100 bloggers, is going to get more traffic than a great writer who knows no one.  Get out their and connect!

3.  Get links, links, links!

  • Links provide direct traffic, get your name out and also boost your search engine rankings.  Find anyway you can to get links.  Here are some great ideas that WORK…

4.  Ask for links to GREAT content

  • Just because you have great content doesn’t mean people are going to link to it.  There’s millions of websites in the health industry, you can’t expect everyone to come across your content.  When you make a great page or post, beg borrow and plead for links to it.  Email all of your contacts, ask on Twitter and Facebook.  Do everything you can to grab some good links!

5.  Partner with someone who has a big blog/newsletter list

  • Chris Knight of Ezine Articles once told me that the best way to get more newsletter subscribers is to collaborate with someone who has a big newsletter list BECAUSE the people on their list are already subscribers, which makes them more likely to subscribe to another list. A good way to partner with someone is to offer somethign to their readers that they can’t give them.  If their list is about ab workouts and theyve never done any videos, then make a video with the 10 best ab exercises.  Find what they dont have and fill it for em!!!!

I’d like to get a discussion going below about some of the best traffic driving tips you have…  I’ll share some more secret tips that Ive been using to drive 40-90 people a day to my site if we get a good discussion

-Justin

P.S. If you’re learning some new things from my blog posts, make sure to signup for my newsletter it’s even more indepth!  It’s free

{ 8 comments }

1 Sarah Palin November 27, 2008 at 11:06 am

Links are so important but you brought up other great points. Love the blog keep it up!

Sarah

2 Srdjan November 27, 2008 at 11:27 am

I’m currently in the process of creating my own fitness blog and found these tips to be very helpful. I personally think that content is the key to having a continous flow of traffic—people need to have a reason to come (and keep coming) to your blog. Also, networking and building relationships with other bloggers is HUGE! The more you put yourself out there the more traffic you will generate.

Keep up the good work!

3 Jason November 30, 2008 at 12:03 pm

I am about to open my own studio in Jan 09 so this stuff is great. I will need every tip I can get to make sure I keep those doors open.

Thanks

4 justin November 30, 2008 at 12:33 pm

Thanks for the comments guys!

Good luck on the new studio Jason, keep me updated on how everything is going…

-Justin

5 Ben Bleikamp November 30, 2008 at 11:42 pm

A) Did you switch to a Mac?

B) Helping out Noah Kagan and designing his blog for $0 was the smartest business decision I have ever made in the long run – he has referred me 10x more work than anyone else.

6 justin December 1, 2008 at 10:56 am

Yo Ben…

A. No I stole that pic from Flickr (prolly should have given credit) Im a bad blogger.

B. That was a smart move for sure. Noah knows practically everyone in the online world. I think thats a good lesson for sure. Helping someone out who has a lot of connections is a great way to market yourself…

7 AJ Roberts December 4, 2008 at 5:20 pm

Some greats tips Justin.

There is so many ways to get traffic it is unreal.

The biggest thing is for people to just start, like you said it takes time so if people make the effort to write 1 article a day, post on 1 new blog site every day, make one video every etc etc it will soon all add up .

AJ Roberts
http://www.PersonalTrainerU.com

8 Nisha January 12, 2009 at 3:26 pm

I market fitness DVDs and am thinking blogging on microblogging sites is the best option. Not sure our own blog would be “exciting” enough…hmmm…

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