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Every Sunday I like to write about 3 random thoughts that are on my mind.

Sometimes these thoughts are about business…

Sometimes they’re about life…

And other times they’re just truly random.

However…

Right now I’m in the middle of the re-launch of my “Justin style email” course.

So today’s 3 thoughts are all gonna be about how to use personality-driven emails to make yourself a bunch of dough.

Let’s dig in…

1.  You don’t have to write personality-driven emails everyday, but you’ll make more moolah if you do

Back when I started writing personality-driven emails almost 10 years ago, I started with 2 emails a week.

Eventually that progressed to 3 a week…

Then my buddy Jason Capital told me he was writing 5 a week and making more money as a result of it.

So I bumped up to 5 a week.

Now-a-days I write 7 a week (and even more during a launch).

You certainly don’t have to write this many emails to get the benefits of personality-driven emails…

But I can tell you from experience, the more emails you send the more money you will make.

Alright let’s hop to the 2nd thought on my mind this morning (which is kind of related to this one)

2. Writing an email everyday is actually easier than writing an email 3x a week

Back when I used to write an email 3 days a week, I would always struggle to come up with ideas.

Why?

Cause I wasn’t constantly using my “idea muscle”.

So I’d have to turn it on when needed.

Which is not ideal.

This is why it’s actually easier to write everyday than it is to write 3x a week.

Cause your idea muscle is always firing…

And writing just becomes part of your day to day life (like brushing your teeth and eating breakfast).

So it sounds strange, but for me I’ve found that writing an email everyday is actually easier than writing 3 a week.

Alright let’s hop to the third thought on my mind this morning…

3. If you want the people on your list to buy from you next month, next year and even five years from now, then personality-driven emails are the way to do it

This is by far the biggest benefit of personality-driven emails.

People stick around.

And they buy what you’re selling today, as well as what you’re selling next year.  

I’ll give you a good example of this…

There’s one guy on my list who has been on the list since 2019.

And in that time he’s spent money on…

– my list building course

– my “Justin style emails” course

– a ticket to a live event I ran

– my old print newsletter (RIP)

– two years as a Copy Accelerator member

– at least four affiliate offers I’ve promoted 

So he continues to read my emails…

And he continues to buy things that I recommend.

In total, he’s probably spent close to $30,000 on things I’ve promoted to my list.

And that right there shows you the power of writing personality-driven emails.

If I was simply writing short, click-driver emails with no personality and no value, this guy would NOT have bought all that stuff.

At some point he would have unsubscribed.

And he would have ended up buying courses and trainings from someone else. 

But he didn’t.

He saw value in my emails…

So he keeps reading them…

And he continues to buy things that I recommend.

Like I said, this is the power of writing personality-driven emails.

It’s how you keep people on your list…

And how you get them to buy from you in 2023, 2024, 2025 and beyond. 

So if you’re interested in learning how to write personality-driven emails (like I do to my list)…

Then I have something you may be interested in.

Here’s the deal…

Last year, I held a one-time training where I revealed the secret sauce I use to write personality-driven emails for maximum money and maximum influence.

That training was only open for a week…

And then I shut it down.

Since then it’s been off the market and no one has been able to buy it. 

But I recently decided to re-open the training.

So for the next 72 hours, it’s available for you to purchase…

And once you get your hands on the training, I’m gonna reveal some of my best kept secrets with writing personality-driven emails such as…

– the 9 most profitable email types you can send to your list (this makes it super easy to know what to write each day)

– how to get 50-60% open rates on the emails you send (this is what I’ve averaged for the past three years)

– how to sell things through email and have your list LOVE you for it (instead of hating you and unsubscribing)

– how I’m able to bring in $20k-$45k a month promoting affiliate offers using nothing but personality-driven emails (I’ll show you a full 7-day example of how to do this)

– how to write “Justin style” emails for your clients  (we’ll dive into how you can get stories and topics from a client so you can write in their voice)

– how often you should sell in your emails vs. how often you should send “bonding” emails 

– how to get people to open your email every single day simply because it’s you sending it (this one has is really the foundation of my email style, and I don’t think I’ve ever revealed it before)

– 4 simple list building strategies for putting buyers on your list (this could be it’s own course, but I’ll breakdown 4 of my favorite list building methods that you can use right now to build a list)

– A swipe file of how to use “Justin style” emails in niches like health, financial, coaching, biz-op, survival, dating, music, hobby niches and more

– plus much, much more

So that’s what the “Justin style” email training is all about.

I think this training is perfect for you if you…

– Already have a list, and you’d like to have a proven blueprint for how to write personality-driven emails that sell 

– You currently write copy for clients and you’d like to make your clients more sales without the traditional churn-n-burn emails that most people send

– You’re currently a coach, expert or consultant who wants to sell high-ticket services, courses and coaching (without them balking at the price)

– You’re a copywriter that wants to create your own list so you can escape the feast-or-famine of freelancing

– You’re in a regular job but you’re looking for a side hustle that doesn’t take a lot of money to get started

If any of those sound like you, I think you’ll probably get a lot out of this training.

And here’s the best part…

When I originally released this training, the price was $197.

And at that price, pretty much everyone who joined the training said that it was a steal.

But during this special re-launch of the training, I’m going to offer you an even better deal.

Instead of paying $197 upfront…

You can get the entire training for just three payments of $67.

That means it’s just $67 to get access to the training today.

And you can pay the rest over the next two months.

So that’s the deal…

And I hope you take me up on it, cause the information in this training is so powerful that it’s allowed me to…

– rake in $89,000 in a single week by simply writing emails to my list

– launch a $45,000 per month print newsletter business

– make as much as $47,000 promoting an affiliate offer (this is great because I don’t even have to create the product)

– fill live events with 350+ people

– create a coaching program that was making around $4 million a year at it’s peak (with most of that being profit)

– position myself as a top expert in the copy industry (nothing will position you as an expert faster than writing daily emails)

– got me invited to speak at big industry events like Russell Brunson’s mastermind, Titans Mastermind and Mimosa Mastermind

My emails generated all of that.

Which is why I’m excited to teach you the secret sauce behind all of this in my “Justin style” email training.

Like I said, the training was $197 when I initially released it…

But you can snag it today on a special payment plan where you pay just $67 today (and pay the rest over the next two months). 

So if that floats your boat…

I suggest snapping up the training as soon as you can cause it closes Tuesday night at 11:59 PM CT.

So you don’t have much time to waste.

I don’t have a fancy sales page or anything like that to sell you on this offer…

So if you’re interested in learning how to write personality-driven emails that make a boatload of sales (without being “salesy” or hypey)…

Then head over to the checkout page and get yourself a copy of the training right here.

– Justin


If you want to hear more from Justin, he has a private email list for top marketers, copywriters and business owners. To apply to be on the email list simply click the button below that says “apply now”.