One of the most profitable things you can do is simply double down on what’s working for you right now…
For example…
Yesterday, my business partner Stefan and I ran a webinar teaching copywriters how to 2-3x their income…
And that webinar went really well.
We had 260 people on the call…
And for 90 minutes we walked them through what I call the “RAISE method”…
We showed them how to deliver better results to their clients…
We showed them how to land higher-paying clients…
And then we even showed them some little known tricks to charging more, get a % of sales and a whole lot more…
So the whole thing was super valuable.
And people loved it.
Now here’s what’s interesting…
And at the end of the webinar, we told everyone a little bit about our upcoming Copy Accelerator event in March.
I showed them who would be speaking…
And how they would be able to connect with 8 and 9-figure biz owners looking to hire them.
Which went over really well…
Cause after the webinar, we had 21 people fill out an application to come to the event!
Which is awesome (for both us AND them).
And this leads me back to the big point I made at the beginning of the email.
Which is that when something is working, you should double down on it.
In the past, I have had things work and I just stupidly said “wow that crushed”…
And then I moved on to the next thing.
Dumb, dumb, dumb.
What I should have done is figure out how to do MORE of it…
Cause you always want to do more of what’s working for you.
So instead of just doing one webinar…
We’ll probably do one every week for the next 6-7 weeks.
This is what I mean by doubling down on what’s working.
You want to take what’s working for you…
And milk it for all it’s worth.
Make sense?
I hope so.
Cause that’s all I got for ya today…
Enjoy your Thursday,
– Justin
P.S. – if you missed the webinar on how to 2-3x your copywriting income yesterday, you can watch the replay here
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