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One of my favorite hooks that I consistenly use in copy is what I call the “easy mechanism” hook.

This pic below is a good example of an easy mechanism…

Let’s break this down…

“Just two typed pages brought me $2000 a week”.

Does that sound easy to you?

Yup…

I mean even if you failed English in highschool, you’re thinking “I can type two pages”. 

So it immediately grabs your attention.

And you keep reading…

I can tell you from experience, this same hook works like gangbusters in nearly every niche out there…

For example in the golf niche…

Fix your slice with just 12 practice balls

Or in the relationship market…

Get your ex back with this 3-word text 

Or in copywriting…

Make $5k writing 1 email a day

Or in health…

2 drops of THIS yellow liquid balances your blood sugar

Or in financial…

Retire rich on just one $3 stock

I could go on an and on with these…

But you get the point.

The “easy mechanism” hook is a proven winner.

It worked back in 1973…

And it works today, 50 years later…

So no need to struggle to come up with new hooks.

All you gotta do is swipe the ones that worked in the past.

And you can use ’em for your own emails, ads and subject lines.

That’ll make writing a whole lot easier for you.

So if that’s something you’re interested in…

You should probably take a gander at the Copy Legends swipe file that I’ve been telling you about for the last week. 

This swipe is massive, with 1,749 ads from the greatest copywriters of all time like Halbert, Bencivenga, Makepeace, Martin, Sugarman, Rutz, Caples, Kennedy, Karbo, Suarez, Schwartz and more…

So it’s beyond valuable…

And it has more hooks in it for emails and ads then you could ever use in a lifetime. 

However…

Today is the last day to get it at the discounted price.

After 11:59 PM CT tonight, the swipe file jumps in price from $297 to $497.

So if you want to get your hands on it…

I wouldn’t wait much longer. 

Cause if you miss the deadline tonight…

You’ll have to pay full price (no exceptions). 

If you’ve been eyeing this all week, and waiting til the last minute to pick it up…

Consider this your last warning. 

Cause it goes back to $497 tonight.

So if that piques your interest…

I suggest you check out all 1,749 ads in this massive collection, and grab yourself a copy at the discounted price right here

And I really hope you pick this up…

There’s a reason I bought this swipe myself (with my own money).

It’s cause it makes writing emails, subject lines and coming up with ads a whole lot easier. 

Again, the discounted price on the swipe expires at 11:59 PM CT tonight.

So I wouldn’t dilly dally.

Here’s the link again…

-> Last day to pick up this massive swipe file at a $200 discount


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