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Most people think the secret to making a lot of money with email is killer copy.

But in my experience that’s simply not true…

Copy definitely matters…

And good copy will always do better than bad copy.

But here’s the thing…

The thing that matters even more than the copy is how “SEXY” the offer is that you’re pitching. 

I’ll give you an example…

Let’s say I’m selling a course in the men’s dating niche…

So my list is a bunch of dudes who want to meet more women, go on dates, get laid etc…

So I create an offer around that…

And in my pitch, I tell them I’m gonna show them how to meet beautiful women at bars.  And in order to do that they’ll need to go out 3x a week, and approach 15 women a night. I’m not gonna tell them what to say to the women, but I’m just gonna tell them to start conversations and to see where it goes. 

How appealing do you think that offer is?

Not very appealing.

Cause the guy knows it’s gonna be uncomfortable.

He’s not gonna know what to say…

And there’s a good chance that the girls he approaches will be making fun of him… 

So as much as he wants to meet some cute girls…

This solution to his problem is not very appealing.

Now on the otherhand…

What if instead of telling him to go out and get rejected all night…

What if we switched gears and made a “SEXY” offer to him. 

And in this sexy offer we tell him…

I’m gonna show you how to use the “halo effect” to get beautiful women to message YOU on Instagram.

This means you won’t have to approach women.  You’ll have women messaging you!  So you won’t have to be out in loud, crowded bars until 2 AM. You don’t have to buy drinks for girls or pay cover charges. You can simply post a few stories on your Instagram each week from the comfort of your couch and women will start responding to those stories and starting conversations with you… 

Which offer do you think is more appealing?

Obviously the second one. 

Cause it REMOVES everything he’s dreading…

And he’s still getting the result he wants (which is talking to girls)…

So as you can see…

Having a sexy offer is really the most important part of making money from an email list. 

It’s not the copy…

Or the subject line…

Those are obviously both important.

But how sexy (or how appealing) your offer is, is really what drives the sales.

Now if you’re interested in learning more about how to create a SEXY offer for your list…

So that you can quickly make a bunch of sales without needing a 30-page sales letter…

Then I have something you may be interested in…

Next week, I’m going to host a special training where I show you how to get paid a lot of dough for hosting a simple, 90-minute Zoom call for your list. 

I call this the 1-Day Cash Machine.

This is perfect if you’re a copywriter, a coach, an expert, a consultant, a guru or a list owner.

Basically if you have an email list…

And you have any type of knowledge or skill you can teach your list, you can make a boatload of money teaching it on a Zoom call. 

I’ll show you exactly how to do that including…

– how to come up with a “sexy” topic for your call that people will easily GIVE you money for (I’ll show you a bunch of examples of proven topics, and also give you a fill-in-the-blank template for creating your own “sexy” topic for your niche)

– how to price your training for your specific niche (this will vary based on your niche, so I’ll show you exactly how to price your training based on the niche you’re in)

– exactly what to say in the emails you send to your list (I’ll give you an entire swipe file of the emails I’ve used when doing a 1-Day Cash Machine and I’ll also show you the 4 most proven email angles to use to make maximum sales)

So that’s what you’ll learn in the training…

As I said, this will be right up your alley if you’re a copywriter, coach, expert, consultant, guru or list owner.

And you can use run one of these 1-Day Cash Machines in every niche imaginable such as health, fitness, investing, make money, business, copywriting, golf, guitar, dating & relationships, personal development and more…

All you need is an email list (or access to a list)…

And a topic to teach to them…

And you’re on your way to making a lot of dough with the 1-Day Cash Machine.

So that’s what the training is all about.

Now as for the details of the training…

This training will take place next week on Wednesday, May 24th at noon ET on Zoom.

Plan on it lasting about two hours with the Q&A…

If you can’t make it to the live training, or if you need to step away for any reason, you will get all the recordings from the training so you can watch it whenever you’d like.

Now as for the price…

I’ve done other trainings and workshops in the past that have ranged from $1500 all the way up to $25,000.

However this training won’t be that expensive. 

I think the 1-Day Cash Machine will be a game-changer for anyone with a list that sells information, so I’m making this as affordable as possible. 

So instead of charging $1500 or more…

The price is just $197.

So for $197, I’ll walk you through exactly how to run a 1-Day Cash Machine. 

That way you’ll be able to run one to your own list, and make a bunch of sales without the need for a long sales letter or a complicated funnel. 

I’ve personally run two of these 1-Day Cash Machines to my list already… 

The first time I did it, I taught people how to write email copy and I made $54,766. 

And the second time I did it, I taught people how to build an email list and I made $89,832. 

What’s crazy is that out of all the offers I’ve promoted to my list in the last year, the 1-Day Cash Machine promos were the two best sellers in terms of sales. 

They absolutely crushed.

And they were also insanely simple to run. 

Which is why I’m excited to teach you the secret sauce behind these next week. 

Again, the training will take place on Wednesday, May 24th on Zoom at noon ET/9 AM PT.

It will be recorded.

So if you can’t make it, or if you can’t be there for the whole thing, you’ll get the recordings sent to you the day after the training. 

That’s the deal…

If you want to be a part of this training…

I suggest grabbing a spot today.

I don’t have a fancy sales page to sell you on this training.

So just head over to the checkout and get signed up if you want to be a part of it.

You can secure your spot right here.

Hope to see ya on the training…

– Justin


If you want to hear more from Justin, he has a private email list for top marketers, copywriters and business owners. To apply to be on the email list simply click the button below that says “apply now”.