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If you want to run a successful email promo…

One that brings in hundreds of sales…

And rakes in 5-figures in cash…

Then I suggest you ignore (yes, ignore) 95% of the people on your list.

Why?

Because on most lists, only about 5% of the people on the list will be regular buyers of whatever you’re promoting. 

For example…

My current list has around 12,000 people on it…

But out of that 12,000 people…

Only 589 of them are repeat buyers.

So when I promote something…

I want to make sure it’s really appealing to those 589 people…

Why?

Cause those 589 people are driving all the sales!

They’re the ones who bought my list building course…

They bought my “13 Email Hooks” course…

They bought Stefan’s AI copy bundle that I promoted…

Pretty much everything I promote, the majority of the sales come from these 589 repeat buyers.

So when I’m planning out an email promo…

I pretty much ignore 95% of the people on my list…

And I focus on selling something that I know the 5% of repeat buyers will want to buy.

I don’t think I’ve ever talked about this publicly…

But if you want to know my secret for running one successful email promo after another…

And consistently raking in 5-figures on each promo.

This is it.

I focus on the 5%, and I ignore everyone else.

Now obviously there’s a formula for picking the right offer that appeals to the 5% of repeat buyers…

So if you’re interested in knowing that formula…

Then I suggest you tune in next week to the LIVE training that Ian Stanley and I are hosting together.

It’s called “5 Figure Email Promos from Tiny Lists”…

On the training we’ll show you how to consistently craft 5-figure email promos to your list (even if you have a small list).

This will be right up your alley if you’re a copywriter and you write email copy for clients…

Or if you have your own list and you want to make more money from every email promo you do…

If either of those sound like you…

Then this training will be tailor made for you.

We’ll be officially opening the doors for this training this coming Monday (October 23rd)

And we’ll have some cool prizes for the early movers who sign up first…

So if that interests you…

Keep your eyes peeled for more details coming your way over the next few days.

Enjoy your Friday,

– Justin


If you want to hear more from Justin, he has a private email list for top marketers, copywriters and business owners. To apply to be on the email list simply click the button below that says “apply now”.