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A rather skeptical reader emailed me last night asking why I don’t use “pocket change” offers to build my own list…

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If these pocket change offers work so well, why aren’t you using it for your own list?

From what I’ve seen, you do lead gen to build your list. So what gives?

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Fair question.

I’m using lead gen to build my current list, but I don’t recommend it for most people.

Why?

Cause you have to lose a LOT of money upfront to make it work.

And most people aren’t interested in losing a bunch of money to build a list.

I’ll give ya an example of what I mean.

I recently did a deal with Rich Schefren where he promoted my list and I paid him $15 for each lead he sent me.

I didn’t sell anything to these leads…

They simply opted in, and got a free list building PDF.

So I made $0 off these leads.

However, since Rich sent me 906 leads…

I owed him $13,590.

So that’s $13,590 I’m paying Rich in the hopes that the leads he sent me will eventually buy courses and trainings from me.

The reality is that I WILL make that money back.

It might take four months…

Or six months…

Doesn’t really matter to me.

Cause I have the extra cash laying around…

And I’m ok playing the “long game” and letting those leads get to know me and buy from me when they’re ready.

So that works fine for me…

But here’s the rub…

If I offered to teach this list building method to you and the rest of my list…

How many people do you think would be interested in plunking down $50k to buy leads, with the hopes that you’d make that money back a year from now?

I’ll tell ya how many people would be interested in that proposition.

A big, fat zero.

Nobody would want it.

Why?

Cause it’s not practical.

Most people don’t have $50k or $100k laying around to buy leads with. 

This is why the low-priced, “pocket change” offers I’ve been telling you about are such a godsend.

Cause if you do them right…

You don’t have to lose money to build your list.

You can offset your ad costs with the money you make on the offer…

And as a result…

You can put 20, 100, or even 300+ buyers onto your list every single day (without losing a dime).

So if you got money to burn, by all means go ahead and do lead gen like I do…

But if you’d rather build a big list WITHOUT losing a bunch of money upfront…

Then I suggest you do it with a low-priced, pocket change offer.

That’s my 2 cents…

Now if you want to do this…

But you’re not sure how to execute it…

Then I suggest you get signed up for the special training Ning Li and I are hosting this Wednesday, July 26th.

Why?

Cause Ning is the guy who’s been responsible for creating 9 different winning pocket change offers since 2020.

These nine offers have added over 510,000 buyers to the Paleohacks email list…

And that email list now produces over $5 million a year in profit for them.

And it all started with a pocket change offer.

So on this special training, Ning is gonna share the “secret sauce” to creating a winning pocket change offer along with…

– how to put 1000, 10,000 or even 100,000 new buyers on your email list without it costing you a dime

– why a Pocket Change Offer is the perfect offer to build a list with if you’re NOT well known or you’re NOT an expert

– how to know if your Pocket Change Offer will be a winner BEFORE you even create the product (Ning has written 14 winning offers in a row using this formula)

– the 2 most important parts of a winning Pocket Change Offer (get these 2 things right and you’ll put hundreds of new buyers on your list each day, get it wrong and your offer will be a dud)

– how to make sure your Pocket Change Offer breaks even on cold traffic so you don’t have to pay for traffic

– the exact price you should sell your Pocket Change Offer for if you want to maximize your sales (the price will vary depending on your niche, but we’ll show you the best price for your offer based on the niche you choose)

– the 2 best traffic sources that we’ve used to sell Pocket Change Offers (we’ll show you winning examples of ads for both of these traffic sources)

– PLUS…we’ll also share real-world examples of Pocket Change Offers that are running right now in dozens of niches like dating, business, copywriting, survival, gardening, politics, cooking, food products, supplements and more…

So that’s what the training is all about.

Ning and I put a ton of effort into this training…

And I think it will be helpful for you if…

– You already have your own email list and you’d like to quickly grow that list (for free)

– You don’t have a list, but you’d like to build one WITHOUT spending a bunch of money to do it

– You want to help your clients build their list faster so they turn around and pay you more

If any of those sound like you…

Then this training will be right up your alley.

So if that appeals to you…

Then I suggest you join Ning and I on this training that’s happening tommorrow (Wednesday, July 26th) at noon ET/9 AM PT. 

Plan on the training lasting about 2 hours…

If you can’t make it to the live training, or if you need to step away for any reason, you will get all the recordings, and a transcription of the call so you can watch it or read it whenever you’d like.

So that’s the deal…

If you’re wondering about the price of the training…

Many of the online trainings and workshops I’ve done in the past have cost as much as $1500.

But this one won’t cost you $1500.

In fact, it won’t even cost you $500…

If you sign-up today, the price for the training is just $197.

You can also split it into two payments of $99 if that’s easier on your cash flow.

Either way, it’s a hell of a deal.

Especially if you’re serious about building a massive email list…

So if that interests you…

I suggest you snag a spot on the training as soon as possible.

Cause the deadline to sign-up for this is tonight at 11:59 PM CT. 

After 11:59 PM CT we will close the sign-up page.

And if you miss the deadline, you won’t be able to get in later (and that’s actually true, it’s not fake scarcity). 

So if you want to be a part of this, and you want to learn how to build a massive email list using “pocket change” offers…

Then just head over to the checkout page and get signed up.

You can secure your spot right here.

– Justin


If you want to hear more from Justin, he has a private email list for top marketers, copywriters and business owners. To apply to be on the email list simply click the button below that says “apply now”.